Some applicable examples:
- In all your advertisements, add a simple line of text (Text the word Casino to 12345) to give viewers a virtual tour of your resort/casino along with a coupon and some kind of comp to capture new customers.
- Create a mobile “Check In”, so when a customer does check in for a weekend, they immediately receive a calendar of events, a coupon for $100.00 of free playing chips, or a free dinner comp, or anything else that you promised in you current promotion, as well as any other pertinent info during their stay.
- As your mobile list(s) grows, contact the list once a month with special offers and notifications on who's appearing in your showroom(s).
- Create a mobile Rewards/Loyalty program for your loyal customers to accrue rewards for each time they visit and let them track their points/rewards via the mobile phone.
- Here is a great way of driving repeat business. Send out a Birthday Wishes text/offer for a free weekend with a coupon that allows the recipient to get an additional 3-6 rooms at 50% off for the rest of the attending party.
- Launch the Ultimate Gambling Vacation sweepstakes to build a mobile list quickly and announce the winner via text.