Ask Your Customers
Write in your question. What is your favorite sandwich at our restaurant? What kind of event sounds the best to you? Survey the opinions of your customers, get an idea where their heads are at, and use this to your advantage by tweaking concepts, ideas, and/or strategies old and new.
Include a Coupon
Allocate 2 to 5 responses to polling questions. The user texts a number which corresponds to their response. Upon answering, you have the option to give them a coupon, a message, or nothing in response. The coupon is a great way to reward the customer for providing their opinion, which is invaluable to your business and its goals.